Image and place development of Coimbra: a brief reflection

Abstract

In an overall view, the urban system is organized by way of logical relationships of cooperation and competition among neighborhoods. In this contest, the build up of a positive image is a decisive factor for attracting active elements, be they tourists or locals, capable of stimulating local services. The image has a crucial role in the overall planning for it is capable of bringing novelty and of slighting standardized and oversimplified patterns of representation. The conception of an image attractive to both, local residents and outsiders, is thus a basic strategy for the enhancement of a given region. The present work is the resultant of a brief reflection and analysis (ex. dialogues, characters, places) on one of Coimbra’s most vivid portraits—the film “O Rasganço”.