Character Transmediation in A vida como ela é...: refiguration and literary survival

Abstract

This article reflects about the literary survival of the characters from A vida como ela é... which transcend the printed chronicles written by the Brazilian journalist Nelson Rodrigues between the decades of 1950 and 1960, and gain a new form derived from the transmediation process. On television, the discursive-rhetorical, fictionalization, acting conformation and behavioral devices which compose the process of figuration of the characters in the printed narrative, take place through the oral verbal, visual and auditory language, accrediting the casting a crucial importance. It can be observed how the language of this means introduces factors which realize the refiguration of these characters in the television context, mainly from the image. In the light of the current conformation of the narrative studies characterized by the interdisciplinarity and by the transnarrativity, this work reaffirms not only the valorization of the character but also the study of the narrative applied to other areas, such as to the communication.