The impact of journalistic information in the shareholder market
the cases of the Benfica, Porto and Sporting SADs
DOI:
https://doi.org/10.14195/2183-6019_8_9Keywords:
Football, stock market, PLSPs, share prices, newsAbstract
This article aims to understand if the press information of the online general press about the Public Limited Sports Companies of the three main portuguese clubs - Benfica, Oporto and Sporting - influences its behavior in the stock exchange. For this we apply the concept of news value of Galtung & Ruge (1969) in the selection of news materials, and then observe if after their publications are visible reactions in the financial market of those societies and which, according to the methodology introduced by Fama et al (1969).
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